CLIENT STORY

The Toast and the Tea is a podcast that offers authentic and humuorous conversations about the wedding industry that are not only entertaining, but also informative. Their goal is for listeners walk away with new knowledge, and also what feels like a new friendship. 

Our goal was to create branding that is collaborative and informative, but make it fun! We did this by creating a logo that is simple but creative. The logo elements convey the idea of information and collaboration with the speech bubble, two of the key pillars of the brand and a nod to talking and storytelling. We also added in hand drawn and flowing elements as a way to keep the feeling candid and a little bit silly.